Quick Sketch Then to CAD

Used digital rendering for initial concept exploration, then quickly built models in NX CAD and leveraged rapid prototyping for quick turnarounds. This enabled marketing to make educated decisions, reducing the project timeline and moving products to market more efficiently.

Wishbone Dressing Bottle Redesign

Dressing Team Needed a Bottle with a Better Top Load

Created renderings in Sketchbook Pro, exploring different design elements to meet DFM requirements. I then built the designs in NX CAD to run DFM and CEA analysis, followed by producing SLS prototypes

Class A Surfacing:

All models were built using NX CAD Class A surface modeling capabilities. Each model was built to be fully parametric. This allowed for quick changes based on what my Simulation Engineer saw from his CAE analysis. This streamlined the design process reducing development time, as well as allowed us to balance performance with aesthetics.

3D renderings of shampoo bottle designs in various stages of development.
Wish-Bone logo with green background and yellow outline

Part Families Modelling

Another example of the power of parametric modeling and Class A surfacing. By using “Part Families” one file driven by a spreadsheet creates multiple variations. Here I explored the size and shape of flats on the side of dressing bottles in order to reduce shingling on the production line. This cut development time from hours to minutes.

Started a Digital revolution

All new pack development for Club

The Laundry Team needed help visualizing a Club Pack concept. I was tasked with creating designs that met the brief requirements. This marked the first time concepts were digitally drawn and rendered at Unilever. Another designer and I experimented with one of the original Wacom Cintiq tablets and various visualization software.

These concepts were shared with the agency as part of the brief. Having in-house designers collaborate with outside agencies helped create a more focused set of requirements by adding visuals. Communicating in a visual design language leads to better outcomes for agencies.

Class A Surfacing & DFM:

Agency concepts were recreated in-house using Siemens NX and refined to meet Unilever DFM requirements. As we progressed through stage gates, balancing design intent with manufacturing requirements was critical. Open communication between stakeholders ensured the design aesthetic remained intact while meeting manufacturing and supply chain needs. This was key to the product launching OTIF.

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